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At Fairyland, imagination isn’t just encouraged—it’s woven into every corner of the experience. Nestled on the shores of Lake Merritt in Oakland, CA, Children’s Fairyland has inspired generations of children through storybook sets, puppet shows, animals, and hands-on play. Our collaboration with this beloved nonprofit resulted in a website as magical, colorful, and welcoming as the park itself.
Fairyland needed a modern website that would serve families, educators, and supporters alike. The goal was to make it easy to plan a visit, learn about programs, support the organization, and feel the enchantment of Fairyland online. The site had to be joyful, informative, and mobile-friendly—capturing the charm of the park while offering practical functionality for parents and staff.
The redesigned website brings Fairyland’s storybook charm to life with whimsical visuals, vibrant colors, and intuitive navigation. Visitors can now explore park attractions, reserve tickets, and discover community events with ease. The site is optimized for mobile use and accessibility, ensuring all families can engage with Fairyland’s offerings. With a refreshed design and clear content structure, the new platform reflects Fairyland’s spirit of wonder, education, and community connection—making magic more accessible for everyone.
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